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Bag design rules one: all the design comes from customer needs

In the design of the bag products, selling high prices is to solve the customer vanity, to bring customers to enjoy the distinguished, most of this only when the trademark has become a well-known brand can be done. And our domestic design of the product more to stay in the settlement of the basic needs, such as the design of this package used to install what, design this package because a brand sell well, we can do more low-cost, better quality.

Bag design rules two: the proportion of gold to enhance the beauty

If you become a professional person in an industry, you must understand some of the industry's terminology. The design industry, the terminology will not be missing is the proportion of gold, gold ratio is also called gold split, commonly used in life and artistic creation, and bag design using the rules is very extensive. Gold ratio, also known as the golden law, refers to the various parts of the mathematical relationship between the proportion of the whole is divided into two, the larger part and the smaller part of the ratio, equal to the overall ratio of the larger part of the ratio of about 1 : 0.618 or 0.618: 1, that is, long paragraph for the full section of the 0.618,0.618 is recognized as the most aesthetic proportion of the number of figures, so called the golden section. Golden division is considered to be the ideal proportion of architecture and art. Architects are particularly interested in the number 0.618, whether it is the ancient Egyptian pyramids, or the Notre Dame de Paris, or the French Eiffel Tower in the last century, there are data related to 0.618. Golden section and the width of the majority of doors and windows is also 0.618; also, in the ancient Greek temple design used in the golden section.

Bag design rule three: path dependence

Used in the bag industry design Perhaps you can already know one or two, such as long wallet why a lot of 19.5CM? Because it is better to put a hundred dollar bills; why some bags can put books, some bags can put A4 paper Because these early in the design to take into account the path dependence, the bag in the initial design, we will use the product size into account.

Bag design rules four: local customs

Such as foreign design of the bag can be open, no zipper will do, or inside the bag on the light, even the bags are not, or bags can only be hand-held, if the domestic designer also copy , It is estimated that customers will vote with their feet, because China's domestic customs are relatively lack of security, the bag is best to have a zipper, and if possible, the best double, with anti-theft, inside the bag is a good pocket A few better, the main Chinese market designers, perhaps more should ask around the female friends, what are their needs?

Bag design rules five: brand qualities

Design style, style is generally based on the positioning of the brand to determine the product design. Such as a brand to do Lingge package, then the designer of all the design can only do Lingge package design, such as the design LOGO package, then the material has been set, you can only design in line with this material Style, style bag.

Bag design rules six: mining customers potential demand

Digging the potential needs of customers need to be involved in innovation, do not go before the road, need to spend money to pay tuition fees, loss of some materials, hardware accessories and some market investment tuition, such as Apple came out after Apple mobile phone sets, ipad Came out, only the ipad sets. Designers and bosses need to assume that a certain demand exists, and the development of products, plagiarism can never become a brand, to become the market leader, no some killer is probably difficult to convince.

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